In search for an outlet to share a catalogue of songs he’s been amassing since the age of 16, Charlie Kerr took a break from Vancouver indie rock outfit JPNSGRLS and hit the studio to record under his Matt and Sam’s Brother banner.
The result was an “anything-goes journey of sonic experimentation,” which is exemplified by “This Means Nothing,” the newest video from Kerr’s Matt and Sam’s Brother project. “This Means Nothing” sees Kerr let loose with an alt-country inspired stomper of a song that could fire up a party at the flick of switch.
Cinephiles may recognize some of the imagery at work in the video, which is no coincidence.
“Essentially the video is a video about videos,” the band told Indie88. “Both a celebration and a parody of the music video as a promotional tool and artistic expression. We wanted to deliver to the audience a barrage of interesting images.
“It is also used to tie all the videos that Rayln and I have made for this project together. In order to try and execute this concept we drew from some of our favorite filmmakers (P.T. Anderson, Akira Kurosawa and Charlie Kauffman). We hope you enjoy it. It was a lot of fun to film. Fun fact: Matt, my brother, plays my drummer in the video.”
Watch the stylish video for “This Means Nothing” below.
The first LP from Matt and Sam’s Brother, My Brain Hurts a Lot, will be released via Light Organ Records on April 21