Jay Z Defends Tidal, Grimes Weighs In

The rapper speaks up from the middle of a pile of hate

After tons of drama that saw Death Cab for Cutie’s Ben Gibbard and Marcus Mumford of Mumford & sons publicly bash Tidal, the streaming service Jay Z bought for a cool $56 million, HOV has taking to Twitter to defend his $20 per month membership service. “Tidal is doing just fine,” he says, once again calling himself, Beyonce, Madonna, and Kanye West a group of underdogs (sigh). He says Tidal is a victim of “big companies that are spending millions on a smear campaign,” though Tidal themselves set up a smear campaign against Spotify – but who’s counting, right?

His barrage of tweets including phrases like “we made Tidal for fans,” “please give us a chance to grow & get better” and “our actions will speak louder than words.”

Check out his Twitter rant below:

The next day, Grimes – who has been working with Jay Z’s label Roc Nation since 2013, chimed in on an Instagram post that she has since deleted. Her caption, accompanied by a screenshot of one of Jay Z’s rant tweets, read:

Mad respect for tidal!! I literally know musicians who live in cars and storage spaces etc. And I know some pretty popular musicians who still struggle to make ends meet. Unless artists have a popular live show there aren’t a lot of income streams available. People have characterized tidal negatively but I promise it’s 100% artist friendly, and fan friendly since yall have the option to pay the same rate as other streaming respect to everyone involved for doing the right thing for struggling artists – this kind of thing is so important, especially for indie music! PS I AM SIGNED TO 4AD!! The misconception that I am not an independent artist anymore is incorrect, i can speak as an independent artist here. Roc nation manages me, I’m not signed to them nor do I have any investment in tidal, nor did anyone ask me to say this. Ps to everyone who buys music respect! Glad to hear many of u buy music rather than stream which is the best way to support smaller artists! ^_^ and also, for those who can’t afford streaming or buying music, I do not judge anyone for that! This is a suggestion, not a demand, in sorry it has created so much anger amongst yall

What do you think? Can Tidal bounce back from the negative press? Will it stick around? Or will HOV’s latest enterprise become one of his 99 problems?