Fashion has become a large part of the music festival scene, with festivals like Coachella raking in fashion bloggers and creating a demand for crocheted crop tops, floppy brimmed fedoras, fanny packs, and anything heavy on the fringe.
Anyone who has been to an Urban Outfitters in the past year has probably seen their line of “Coachella” inspired clothing. According to Coachella organizers Goldenvoice, the Urban Outfitters has been using their name to sell clothing without the festival’s permission.
Items include the “Coachella Valley Tunic,” “Coachella Boot,” “Coachella Mini Dress,” “Coachella Pocket Tank” and a bra line called “Bella Coachella.”
Goldenvoice recently filed a lawsuit for copyright and trademark infringement against the company, with an order that Urban Outfitters immediately ceases to sell anything that uses the “Coachella” name.
Goldenvoice has also raised concern about Urban Outfitters allegedly using “Coachella” as a keyword for directing anyone doing a Google search of Coachella merchandise to the company’s brand.
So far Urban Outfitters reportedly continues to sell Coachella-related merchandise.
Feature photo courtesy Coachella via Facebook.