Don Cherry reportedly fired after xenophobic rant on ‘Coach’s Corner’

'At least you could pay a couple of bucks for a poppy'

Don Cherry has reportedly been fired after making xenophobic comments on his Saturday segment of Coach’s Corner.

“You people that come here, you love our way of life, you love our milk and honey, at least you could pay a couple of bucks for a poppy,” Cherry stated during his broadcast. These comments elicited severe backlash from fans, in addition to an apology from co-host Ron MacLean.

Now multiple media reports, including one from Toronto Sun’s Joe Warmington, who broke the news, suggest that Cherry has been let go.

“Don’s discriminatory comments are offensive and they do not represent our values and what we stand for as a network,” Sportnet President Bart Yabsley wrote in a statement. “We have spoken with Don about the severity of this issue and we sincerely apologize for these divisive remarks.”

Sportsnet has now released a statement about Cherry’s firing, which you can read in full below.

Cherry has yet to comment on the reports.