HomeMusicFrank Ocean to launch 'American luxury' fashion brand with high-end jewellery, silk...

Frank Ocean to launch ‘American luxury’ fashion brand with high-end jewellery, silk scarves

Enigmatic R&B artist Frank Ocean has announced Homer, his new “American luxury company.” The company’s first collection is made up of high-end jewellery and printed silk scarves.

Homer “represents carving history into stone,” a press release explains, likely referring to the influential Greek writer. Frank Ocean says that the first collection is inspired by “childhood obsessions” and “heritage as a fantasy.”

The jewellery pieces made of 18K gold, recycled sterling silver, American lab-grown diamonds, and hand-painted enamel. Lab-grown diamonds are a more ethical alternative to mining diamonds. The collection features chains, diamond rings, bracelets, and even tongue rings, all handmade in Italy.

From dice-shaped earrings to colourful pendants, Frank Ocean photographed this playful collection in a catalogue. Ocean shot the collection alongside collaborator Tyrone Lebon. The Homer catalogue clocks in at a whopping 160 pages. Ocean even teases a forthcoming collaboration with Prada in it.

You can purchase pieces from Frank Ocean’s first Homer collection at their shop at 70-74 Bowery in New York City. In his usual exclusive fashion, the shop will be open on August 9th from 10:00 a.m. to 6:00 p.m. and you can make appointments here.

Frank Ocean’s most recent music drop was back in April of 2020. He released “Cayendo” and “Dear April” on streaming services. Revisit that here.
Lead photo courtesy of András Ladocsi.

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