Indie-pop artist Ava King has shared a video for her new single “Leave Me On Read,” premiering now on Indie88.
“It’s about something every girl (and probably guy) has experiences in the era of modern app dating: someone not texting you back and just disappearing,” King explains. “Now that we’re all strangers on a dating app, there’s no accountability which means this happens a lot more often, but it doesn’t hurt any less.”
The catchy new track comes packed with a driven instrumental line, as King’s vocals take the lead. The accompanying clip satirizes the whole situation, as it sees King murdering someone who hasn’t responded to her text.
Watch the video for “Leave Me On Read” below.