Montreal indie outfit Ivytide have shared a video for their new track “Blurr.”
“Blurr” is a perfectly gritty tune, with warping, disorienting instrumental lines beneath silky, processed vocal lines. The track “encapsulates the feeling of losing touch, reflecting the distance between two people that comes from a disparity in perceptions, emotions, and perspectives,” Ivytide explain to Indie88. “The production on ‘Blurr’ embodies the feeling of distance, with dreamy and washed out qualities that pair with lyrics describing the struggle of self-identification.”
The accompanying clip sees the band’s frontman singing along to the groove-driven tune in the middle of a snow-ridden forest. “Our lead singer, Nathan, developed frostbite while filming the song’s video, shot at 7:30 am in -18 degrees Celsius. After taking a break in a cafe, he toughed it out through the rest of filming, where we made sure he was warm and cozy in between shots.”
Watch the video for “Blurr” below.