After receiving a plethora of requests from consumers, General Mills has finally caved and will release limited-edition boxes of Lucky Charms cereal, minus the cereal. It’s just a box of marshmallows, people.
General Mills posted the following statement on their blog on Oct. 14:
“A box of Marshmallow Only Lucky Charms has always been the unicorn of the cereal world – fantasized about, but never seen.
The Lucky Charms team receives countless calls, emails, tweets and Facebook posts from marshmallow-obsessed fans longing for a box filled with only the magically-delicious marshmallows.
But there is a catch. There are only 10 boxes available.
So, how can you become one of the Lucky 10?
Because only ten boxes of the long-sought-after marshmallow are available, the Internet has reacted accordingly.
— Micah Williams (@MicahwilliamsSC) October 16, 2015
— Sara Underwood (@sara_underwood) October 16, 2015