McCafe UK Ad Throws Shade at Complicated Coffee Shops

Sticking to simple coffee

A lot of us have been there. You walk into a Starbucks and forget to say “grande” when you order your medium coffee and you suddenly feel like a full-blown plebeian in a sea of coffee connoisseurs. Or, you’re like me and you stick to ordering the exact same drink every time because that’s all you know.

In this new McCafé UK ad, the fast food chain touches on these sorts of coffee shop experiences in order to emphasize their desire for simplicity and back-to-basics menu items. Check it out below.