OK Go isn’t giving Apple’s new commercial their blessing.
The band says they met with Apple execs earlier this year about a video collaboration, but were turned down – then Apple did their thing. They hired the same production company (1stAveMachine) as OK Go did for their video, and here we are.
Apple reportedly has a history with “borrowing” artists’ ideas. They did the same thing to The Postal Service in 2005 after their video for “Such Great Heights”, hiring the same director for a commercial that ended up being undeniably similar.
You can watch the Ok Go and Apple videos below and let us know what you think.
“The Writing’s On The Wall”:
Apple’s “Perspective” video:
Check out The Postal Service comparison here: