Ryerson University announced their plan to introduce an all-you-can-eat meal plan and remove all Ryerson campus-run Tim Hortons on Thursday. These changes are to occur over the summer in 2018.
The new meal plan will include unlimited access to food, according to a release from Ryerson Food Services. The decision to remove Tim Hortons is due to the company asking the school for up to $300,000 in renovations per location, in order to fund new branding.
“For me to say ‘I’m going to spend $300,000 per location times five locations and have no return,’ there’s no business case there for us. It doesn’t make any sense,” said Voula Cocolakis, executive director of University Business Services. “Let’s step away from Tims, and let’s create our own Ryerson coffee brand here. Let’s focus on the sustainability angle, bring something local, fair trade. We’re going down that path.”
The five Tim Hortons locations on campus are to be closed this summer, and will be replaced by Ryerson-branded coffee shops and Starbucks self-serving stations.
“We’re committed to offering a very affordable price for students and our community.” states Cocolakis.