Billie Eilish has just dropped a behind the scenes look at her latest track, “bury a friend,” as part of the launch of a new YouTube Music original content series partnership.
For the upcoming series, YouTube Music will team up with artists to develop a mini series for their YouTube channels to give musicians an increased online presence. The series will all be a minimum of three pieces long, and will mix their music with original content where artists will connect with fans in new and creative ways. The first episode revolves around Eilish’s latest track “bury a friend,” and the entire mini-series was made to accompany her forthcoming album WHEN WE ALL FALL ASLEEP, WHERE DO WE GO?
Watch “A Snippet into Billie’s Mind – bury a friend” below.
“The visual elements in my work have always been super important to me,” Eilish explained in a statement. “I’ve connected with so many of you over the years through my music videos on YouTube and thanks to them I now have the chance to make this mini-series for you all. It’s just so dope that I get to reveal even more of what goes on inside my head. Stuff that I’ve never shared before. I’m psyched for you all to see.”
WHEN WE ALL FALL ASLEEP, WHERE DO WE GO? is set for release on March 29th, and you can check out Eilish’s new tunes at Budweiser Stage on June 11th.