Watch: Grimes releases AI-inspired video for new track ‘We Appreciate Power’

The first track from her upcoming fifth studio album

Grimes just released a powerful AI-inspired video for her new audacious rock banger “We Appreciate Power.”

The track is a combination of the dark sounds of rock with pop-inspired hooks, and it is written from the perspective of a Pro – A.I. Girl Group Propaganda machine that uses music, dance, sex, and fashion to spread allegiance toward Artificial Intelligence. The video is eerie and robotic as Grimes poses like a futuristic AI soldier with weapons in hand.

Watch the video for “We Appreciate Power” below.
 

 
“We Appreciate Power” is the first single off of her upcoming fifth studio album.